Day

May 20, 2016
[vc_row][vc_column][vc_column_text]With our insights showing that HCPs have an insatiable desire for evergreen clinical content, at the start of the year Australian Doctor and Pharmacy News combined forces to release a new digital clinical resource, the Clinical HUB. By considering how our audiences search for content and navigate our sites, we focused on making a highly...
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[vc_row][vc_column][vc_column_text]Lauren Kress, Senior Content Manager and Jon Simmons, Creative Director [/vc_column_text][vc_column_text]How to generate additional customer engagement out of an event is a question that almost every brand or agency team will wrestle with each year. This was also Pharmacy News’ challenge when covering the 2016 Australian Pharmacy Professional conference run by the Pharmacy Guild of...
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[vc_row][vc_column][vc_column_text]Matt Rowley, Director – Content, Education and Events[/vc_column_text][vc_column_text]You must have been living under a rock if you hadn’t heard the Hepatitis C (HCV) hullabaloo this year. In a nutshell, breakthrough anti-viral therapies  have prompted the government into dedicating $1BN ‘up for grabs’ to treat this healthcare time bomb. The big shift in the landscape is...
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