Category

Healthcare
[vc_row][vc_column][vc_column_text]Lauren Kress, Senior Content Manager and Jon Simmons, Creative Director [/vc_column_text][vc_column_text]How to generate additional customer engagement out of an event is a question that almost every brand or agency team will wrestle with each year. This was also Pharmacy News’ challenge when covering the 2016 Australian Pharmacy Professional conference run by the Pharmacy Guild of...
Read More
[vc_row][vc_column][vc_column_text]Matt Rowley, Director – Content, Education and Events[/vc_column_text][vc_column_text]You must have been living under a rock if you hadn’t heard the Hepatitis C (HCV) hullabaloo this year. In a nutshell, breakthrough anti-viral therapies  have prompted the government into dedicating $1BN ‘up for grabs’ to treat this healthcare time bomb. The big shift in the landscape is...
Read More
[vc_row][vc_column][vc_column_text]Clifford Fram, Editor-in-Chief[/vc_column_text][cq_vc_todolist header=”Top stories Q1 2016″ headercolor=”#000000″ headerbackground=”#ffffff” icon=”fa-hand-o-down,fa-bed,fa-sun-o,fa-heartbeat,fa-frown-o,” iconcolor=”#000000,#000000,#000000,#000000,#000000″ isclickable=”no”] 1. 8 things you should know about new PSA testing guidelines 2. GPs to offer free quadrivalent flu vaccine this year 3. Why I changed my mind about vitamin D 4. 5 most commonly missed dyslipidaemias 5. 5 ways GPs can reduce antidepressant...
Read More
[vc_row][vc_column][vc_column_text]In gaining feedback on the PRIME Awards, we’ve heard many times over that there’s no easy way to engage in the story behind the winning entrants – the ‘why’ they won. The Awards night on it’s own is clearly not a solution – and that’s where PRIME Academy comes in.
Read More
[vc_row][vc_column][vc_column_text] Kartik Natarajan, Managing Director, Cirrus Healthcare A few weeks ago, Medical Observer decided to tackle one of healthcare’s great unsolved mysteries – do GPs value pharma reps? We ran a quick two-question poll asking GPs how often they see reps (if at all) and what they think of them. We had an impressive 268...
Read More
[vc_row][vc_column][vc_column_text]Matt Rowley, Director – Content, Education and Events[/vc_column_text][vc_column_text] With the pressure and gravity of their profession, it’s easy to assume that doctors don’t have the time or inclination to engage in social media. Recent data shows that’s just not true. In an online poll held across both Australian Doctor and Medical Observer late last year, we...
Read More
[vc_row][vc_column][vc_column_text]Clifford Fram, Editor-in-Chief[/vc_column_text][cq_vc_todolist header=”Top 5 news stories from April” headercolor=”#000000″ headerbackground=”#ffffff” icon=”fa-university,fa-ban,fa-line-chart,fa-user-md,fa-usd,” iconcolor=”#000000,#000000,#000000,#000000,#000000″ isclickable=”no”] 1. MBS items likely to be ‘cashed out’ under govt reform 2. College urges GPs to stop referring to chiropractors 3. Why are GPs still bulk-billing at record levels? 4. Rural GP should not be blamed for woman’s death: coroner 5....
Read More
Unlike Fight Club, Content Marketing Club isn’t a secret. You’re also unlikely to get your nose broken. Yet very few people know its rules.
Read More
Are you a GP using social media for your business? Here are 10 handy social media tips for the busy GP, according to RACGP Western Australia Faculty Chair Dr Tim Koh.
Read More
Cirrus Media has been publishing content for Australian healthcare professionals for over 30 years and have learned how they engage with content.
Read More
1 2 3 4 5