Products
Trusted by more than 61K AHPRA verified doctors who engage more than 1.3M times a month, AusDoc is the only platform that can drive brand share of voice whilst delivering key brand messages on a nationwide, always-on, 24-7 basis.^
This includes a range of fully integrated digital HCP engagement products, including Access.PLUS, Australia’s #1 self-detailing platform for doctors.
#1 Community Platform for the Australian Healthcare Industry
AusDoc has evolved to be a place where all doctors can connect and collaborate for a more integrated medical community. Doctors can post questions to their network, start and follow discussions, join forum discussions and even collaborate with their peers on topics that matter to them.
Overview of our products and how they can help you achieve your goals
Digital Display Advertising
Reach the right audience with digital display advertising that includes tailored placements, customisable segmentation, and dedicated support.
- Flexible Formats & Placement
- Targeted Reach
- Results Delivered – Guaranteed impressions or clicks
- Dedicated Account Management
Solus Email
Deliver high-reach, high-impact, targeted email campaigns directly to our engaged database of healthcare professionals.
- Boost Brand Awareness:
- Deliver Key Sales Messages:
- Drive In-Depth Engagement:
- Generate Quality Leads:
CPD Courses & Quizzes
Provide value-driven CPD-accredited education to help professionals meet their learning requirements while engaging with your brand.
- Designed for Busy GPs
- High-value Educational Impact
- Unbranded & Evidence-Based
- Wide Distribution
Promoted Content
Position your brand as a trusted voice by delivering high value educational, promotional content to Australia’s largest community of doctors.
- Educate about a Specific Drug
- Create Deeper Engagement and Connection
- Multi-Channel Amplification
Hosted Microsites & Landing Pages
Host premium content, case studies, and gated assets on a dedicated microsite, optimised for lead capture and brand engagement.
- Be Where the Doctors Are
- Branded Digital Experience
- Enhanced Reporting & Insights
Doctor Samples & Services
Showcase your products in a format that drives interest, sample orders, new leads for slaes reps, and measurable results.
- E-Commerce Style Listings
- Conversion-Focused Design
- Nationwide or Targeted Geogrraphic Distribution
- Comprehensive Reporting
Print Advertising
Reach healthcare professionals through trusted print channels, with customisable ad formats, value-add extras, and hands-on support.
- Australian Doctor is the #1 magazine for GPs
- Boost Engagement with Inserts
- Create Integrated & Custom Content
- Strategic Support
Polls & Surveys
Engage doctors with custom polls and surveys distributed across AusDoc’s digital network — capturing valuable feedback, opinions, and clinical insights.
- Interactive Engagement
- Customisation & Branding
- Detailed Reporting
Medical JOBS Board
Connect with over 60k AHPRA-verified doctors through a fully integrated jobs board designed for reach, visibility, and recruiter efficiency.
- High Reach – Connect with 82% of GPs or over 60k doctors
- High Impact Multi-Channel Promotion
- Customisable Listings
- Advanced Application Tools
Increase doctor engagement and generate leads through self-detailing and product microsites
Nationwide Reach
Access.PLUS is Australia’s leading self-detailing platform with an AHPRA verified subscriber base of over 60K prescribers^
Always-On 24/7
Available 24/7 – 365 for Doctors to access pharma information whenever and wherever best suits them.
Doctor Lead Generation
Generate doctor leads for your reps and increase call volumes.
AusDoc solus eDM’s – target your HCP audience with no distractions
Brands can reach AusDoc’s engaged GP and Specialist audience with solus eDM’s designed to drive activation across product launches, exclusive offers, increase awareness or educational campaigns. Whatever your objectives, you can be sure that an AusDoc solus eDM will get you to your goal.
With AusDoc solus eDM’s you are in control.
- Drive brand awareness and SOV
- Deliver brand key sales messages
- Encourage in-depth engagement with digital assets/self-details
- Distribute digital assets and downloads for daily use – guidelines, treatment algorithms, dosing tables etc.
- Generate leads for sales, events, webinars and sample requests
ACPCC Testimonial (Solus)
Our Centre (Australian Centre for the Prevention of Cervical Cancer) recently partnered with AusDoc to design and deliver a Solus eDM, with the aim of supporting GPs to integrate the HPV self-collection option for cervical screening into their clinical practice. We were absolutely astounded by the results, with almost 2,000 GPs downloading our resources, watching videos, or signing up for CPD online modules. In fact, several months later, we are still seeing heavy traffic to our resources and website from the Solus eDM, meaning many GPs saved the email for future reference.
The AusDoc staff was also incredibly collegiate, professional and responsive, and went above and beyond to ensure we had the best outcome possible. We can’t thank them enough for their commitment to this area of women’s health – our partnership with AusDoc will ultimately contribute to improving access to cervical screening across the country.
Hannah Saunders
Clinical Education Manager,
Australian Centre for the Prevention of Cervical Cancer
Generate doctor leads with AusDoc samples and service requests
Create a true omnichannel solution that fully integrates your digital marketing activities and face-to-face sales reps.
Request a demo today
Clients already using AusDoc and Access.PLUS
Sponsored content
Sponsored content is non-promotional and educational, designed to create awareness about a particular therapy area or other relevant agenda.
Distributed through all AusDoc masthead e-Newsletters including Australian Doctor, new Australian Specialist, Medical Observer and 6minutes in addition to the highly read AusDoc website.
Self-directed CPD Education
Self-Directed CPD modules are unbranded educational content based on your education objectives and ensure doctors are receiving education that is most relevant to their learning needs.
Distributed across the AusDoc platform and weekly How to Treat e-Newsletter.
Digital Display
Increase your brand awareness and reach with AusDoc, the most read independent medical website and e-Newsletter with GPs.
Print Media
Australian Doctor magazine is the #1 magazine for GPs in Australia.
73% ‘Last Print Readership’, ahead of all competitors
In addition, Australian Doctor magazine readers are more likely to read every issue, with 45% of Australian Doctor magazine readers reading every issue, compared with only 19% for The Medical Republic. The respondents also said they read AusDoc in much more depth than all other publications in the study.
“Just love it.”, “I need a hard copy in my hand … I read most of each magazine. AusDoc has How to Treat and I like the summaries”
^ Information provided here is based on publicly available information and is up-to-date at the time of writing, however an individual’s AHPRA-verification status can change at any time. For details on registration and credentialing of healthcare professionals, please refer to the AHPRA Public Register.”
Increase your brand awareness and reach
We offer a variety of advertising formats across our magazine, website and e-Newsletters. Whether you’re looking for frequency of message or to make a splash with bespoke creative, we can help.