Readership Survey Charts V2 150ppi 1

GPs vote AusDoc #1 in Print, Online & Newsletters

GP Readership Survey of Independent Australian Medical Publications (November 2023) A survey of more than 330 Australian GPs has once again confirmed the reach and influence of independent medical publications as being critically important for any organisation looking to communicate with doctors1.    The survey run by AusDoc was shared with 26,000 AHPRA verified GPs, with more

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Discover better with the new AusDoc community platform

AusDoc has become a whole lot better.   We are evolving into a community platform, allowing doctors to connect with their colleagues across the medical profession as well as keeping them informed with the latest news, opinion, clinical updates and education.  Given the ever-growing complexity of medicine, a community where doctors can discuss and debate the

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ADG’s response to COVID-19

With news COVID-19 is now a pandemic, we understand businesses are, and will, face many challenges and increasing uncertainty in the coming weeks and months. At ADG, we are doing our best to keep GPs and the wider healthcare professional community up to date on this unprecedented and evolving issue. We are posting news as

Adg Dominates With No.1 Position In Latest Gp Readership Results

ADG dominates with No.1 position in latest GP readership results

Australian Doctor Group (ADG) has retained its No.1 spot in both digital and print GP reach and engagement, according to the latest Medical Publishers Association’s readership survey. The company’s newly released supersite, AusDoc.PLUS, delivered unrivalled GP engagement with 48.4% of GPs visiting the platform monthly, 20.1 percentage points clear of Australian Journal of General Practice,

Prime Awards 2019 Winners The Complete List

PRIME Awards 2019 winners: the complete list

The 15th annual PRIME Awards saw some of the best and the brightest in the pharmaceutical and media industries come together to celebrate their achievements in healthcare communications. Hard work, creativity and innovation paid off for a record number of finalists who walked the red carpet on Thursday night at Sydney’s Four Season’s Hotel. But

Medical Observer Moves To Digital Only To Meet Rising Demand

Medical Observer moves to digital-only to meet rising demand

Australian Doctor Group, the country’s number one healthcare media company, is moving its monthly masthead Medical Observer to digital-only next month to meet growing online demand. The important milestone comes after rapid growth in popularity of the masthead’s digital offering following the launch of ADG’s new supersite AusDoc.PLUS five months ago. Since April, the number of doctors

Adg’s Digital Mastheads Merge

ADG’s digital mastheads merge

The country’s number one healthcare media company, Australian Doctor Group, announced today the launch of AusDoc.PLUS, the largest and most comprehensive medical news and education website for doctors and healthcare professionals. Showcasing ADG’s award winning mastheads, AusDoc.PLUS is the new digital destination for Australian Doctor, Medical Observer, How to Treat, 6minutes, Specialist Updates and Pharmacy News. ADG’s 75,000-strong subscriber base of highly engaged

Adg Cements Top Spot In Gp Reach

ADG cements top spot in GP reach

Australian Doctor Group has been confirmed as the country’s number one means of accessing GPs, with the latest industry research showing unmatched reach and engagement — particularly among the highest prescribers. More than 85% of GPs engage with the network every month across print and digital, according to the Medical Publishers Association’s 2018 readership survey — a figure made

Adg Launches New Digital Sales Channel

ADG launches new digital sales channel

At last night’s prestigious PRIME Awards, leading healthcare media company, Australian Doctor Group, announced the launch of AccessPLUS, a bespoke digital sales channel for the pharmaceutical industry. AccessPLUS facilitates branded sales material to run across ADG's digital network including Australian Doctor, Medical Observer, How to Treat, 6minutes, Specialist Updates and Pharmacy News. The group now boasts a

Look Who Has Had A Make Over

Look who has had a make over

Australian Doctor landed on GPs’ desks this month with a sharp new look at a time when medical publishers are gearing up for the annual GP readership survey. In this Q&A, Australian Doctor Group editor-in-chief Jo Hartley shares some insights into the relaunch, and why print is bucking global media trends and remains relevant at