Doctor Samples & Resources – What is it?

Doctor Samples & Resources is a lead-focused product or resource listing format within the AusDoc platform. Brands list their product samples, clinical tools, resources, or services in a structured format.

Doctors can browse at a time and place that is convenient to them, then request tools directly within the platform they already use daily.

Sample requests, rep follow-up requests, and resource downloads are tracked and reported. Listings can be promoted via AusDoc newsletters and display advertising for additional reach. Distribution can be targeted nationally or to specific geographic regions.

Best for:

  • Product trial and sample seeding programs
  • GP-initiated rep contact requests
  • Clinical resource distribution (patient aids, dosing cards, reference tools)
  • Service registration or referral pathway promotion
  • Campaigns where measurable doctor-initiated actions are the primary KPI

Key AusDoc Audience Metrics & Product Specifications:

  • Audience: 62,000+ AHPRA-verified doctors, 82% of GPs
  • Distribution: national or targeted geographic
  • Reporting: sample request volumes, rep lead counts, download tracking
  • Amplification: promotable via AusDoc newsletters and display

FAQ’s – Doctor Samples & Resources

What types of products or services can be listed?

  • Product samples, clinical reference tools, patient aids, dosing cards, guidelines, professional services, event or webinar registrations, and rep contact requests.
  • Speak to your account manager about your specific campaign objectives.

How are sample requests and leads delivered?

  • Doctor-initiated requests are captured within the platform and reported to the client.
  • Depending on your setup, leads can be delivered directly to your sales team or CRM. Your account manager will confirm the data delivery format during onboarding.

Can listings be promoted beyond the AusDoc platform?

  • Yes. Listings can be amplified via AusDoc newsletter inclusions and digital display advertising to drive additional traffic and conversion.
  • Ask about combined campaign packages that integrate listings with eDM or display.

Increase your brand awareness and reach

Contact Us:

Looking to run a campaign and engage doctors with confidence? For further information, contact us to discuss how AusDoc can support you with the reassurance you need.

Talk to us about Doctor Samples & Resources