AusDoc is the #1 platform of choice for GPs in the annual readership survey of medical publications in 2025

For more than 40 years AustralianDoctor (AusDoc) has stood out as as the first choice for Australian GPs and 2025 is no different, reaffirming its position in the annual readership survey of medical publications (2025) as the most trusted and widely read medical portfolio (website, newsletters and print).

“AusDoc provides the most up-to-date information relating to general practice in Australia” GP

A survey of more than 400 doctors showed AusDoc continues to dominate in terms of value, trust and overall usage compared to any other market player.

Managing Director Bryn McGeever said: “With a database of more than 62k AHPRA verified doctors choosing to call AusDoc home, it is little wonder the survey results mirror the digital growth we see every month. We have seen digital engagement growth more than 60% in the last 12 months showing a flight to trust and independence that AusDoc is known for.”

This result isn’t just a reflection of brand loyalty; it’s evidence of the enduring value AusDoc provides in helping doctors stay informed and confident in their decision-making.

AusDoc Dominates Digital and Print Engagement in 2025

AusDoc #1 in Website Engagement

When it comes to daily and weekly website visits, AusDoc remains far ahead of all competitors. Almost one in three GPs (30%) report visiting AusDoc every day, and a further 31% at least once a week. In comparison, only 9% of GPs visit The Medical Republic daily and 14% weekly, while AJGP and Medicine Today record even lower figures, both in single digits for daily readership.

As one GP commented, “AusDoc provides the most up-to-date information relating to general practice in Australia”

 Q: When was the last time you read or visited this website?

Why GPs Choose AusDoc

Doctors repeatedly pointed to the ‘quality, breadth and usability’ of AusDoc’s content as the reasons they turn to it first:

• “Reliable, unbiased news that’s concise and relevant”
• “Covers everything – politics, clinical updates, humour, and opinion”
• “Useful tips, Medicare updates and clinical knowledge checks”

AusDoc #1 in Newsletter Engagement

The dominance continues in newsletters. Almost three-quarters (75%) of GPs surveyed read an AusDoc newsletter within the last month or fortnight, up slightly from 2023. By contrast, only 43% had read The Medical Republic newsletter in the same period, 62% AJGP, and 48% Medicine Today.

GPs cited the convenience and timeliness of AusDoc emails as key reasons:

• “I like the daily [Australian Doctor] emails that keep me up to date with the latest news – politically and educationally.”
• “Straightforward information targeted to my needs as a GP.”

Q: When was the last time you read this publication’s newsletter (email)?

Australian Doctor Magazine #1 in Print

In print, Australian Doctor magazine continues to lead. Nearly three-quarters of GPs said they had read the magazine ‘within the last month or fortnight’, far ahead of The Medical Republic at 43%. AJGP followed at 62%, with Medicine Today at 48%.

What stands out is ‘depth of engagement’. Many readers said they read most or all of each issue, praising not just the news coverage but also long-standing features like ‘How to Treat’.

• “Just love it.”
• “I need a hard copy in my hand … I read most of each magazine.”

Q: When was the last time you read or looked into ANY ISSUE of this publication?

Why it Matters

AusDoc is the first choice for GPs across every channel — online, newsletters and in print.

Whether it’s the immediacy of daily news, the convenience of email updates, or the depth of magazine features, AusDoc continues to deliver value that no other publication matches.

Source:

AusDoc Readership Survey (July 2025). Results based on n=444 AHPRA Verified GPs who completed the survey.